Apple Insider -- My favorite Apple reporter, Daniel Eran Dilger, is a regular.
ArsTechnica Apple - sometimes long insightful articles
CNN Money AKA Fortune Apple 2.0 - Phillip Elmer-DeWitt
Daring Fireball -- John Gruber - There is also a Podcast "The Talk Show With John Gruber"
GigaOM Apple -- Om Malik has put together a great team.
Mac Observer -- John Martellaro
Mac Stories -- Interesting thoughtful articles
Macworld -- Kirk McElhern, iTunes Guy
Taste of Apple Tech
TidBITS -- Managing Editor John Centers
TechNightOwl - Gene Steinberg's "PC news" program.
- I now mostly just get the audio podcast every week.
- Not strictly about Apple, but often is very Apple focused.
Sites I'm looking into:
iMore -- Managing Editor Peter Cohen
Túaw -- has a daily podcast and a weekly podcast I'm checking out also.